Professional Business Development - Reputation Management

Professional Business Development is kicking of 2020 with a VERY important topic for all business owners and managers - Reputation Management. Whatever social media platforms you are on, wherever you are online, reviews and recommendations, comments and criticisms are coming in a barrage.  What do you do when someone has a less-than-stellar experience with your product or service?  How do you respond when you get praise?  This will all be covered by Brian Mullen, the executive director of marketing at Lone Star College.

Brian Mullen is the executive director of marketing at Lone Star College. He possesses over 10 years of experience in PR and Marketing Communications, and a passion for maximizing an organization’s image and reputation. He has already done so for such prestigious organizations as the Smithsonian Institution, Clemson University, Georgia State University and now Lone Star College. He was awarded the Public Relations Society of America’s Silver Anvil Award for Excellence and seven additional awards from PRSA and the Council for the Advancement and Support of Education for outstanding strategic marketing communication programs and projects, excellent and innovative use of social media with a high impact, online innovation and experimentation, and outstanding media relations programs. He earned his Bachelor’s degree in Communication Studies from Barry University in Miami, Florida and his Master of Business Administration from Clemson University in South Carolina. 

RSVP as seats WILL go fast for this incredibly informative session to kick off the new year!